How Retailers Exploit Consumers’ Environmental Concerns
In recent years, retailers have tapped into consumers’ growing environmental concerns as a means to boost their profits. While it may seem like a noble cause to protect the planet, a closer look reveals that some of these initiatives are nothing more than a clever ploy to line the pockets of corporations while doing little to actually help the environment.
One example of this exploitation can be seen in the state of New Jersey, where a ban on free disposable plastic grocery bags was put into effect in 2022. This ban, which was marketed as a way to save the state from environmental disaster, has actually had the opposite effect. A study conducted by marketresearch.com’s Fredonia Group found that the consumption of plastic in New Jersey nearly tripled after the ban went into effect. The heavier, supposedly reusable shopping bags made of non-woven polypropylene actually use more than 15 times more plastic than the thin polyethylene bags that were banned, resulting in more greenhouse gas emissions.
What’s even more concerning is that these supposedly reusable bags are often used just two or three times before being thrown away or left unused at home. Additionally, these bags are rarely made from recycled materials. This means that not only are consumers paying for bags that are more harmful to the environment, but they are also contributing to the growing plastic waste problem.
Another issue with these reusable bags is their potential to spread contagious diseases. A study published in the Journal of Infectious Diseases found that these bags can harbor bacteria and viruses, including the coronavirus. With the ongoing pandemic, the idea of washing these bags with disinfectant solutions or following recommended CDC guidelines adds another burden for consumers.
While one would expect businesses to oppose such burdensome regulations imposed by the government, it turns out that they are actually benefiting from them. Supermarkets are making significant profits from the sales of these heavier, more polluting bags. In fact, one major retailer in New Jersey was estimated to have made $42 million in profit from bag sales alone. By adhering to these environmental regulations, businesses can not only make millions of dollars but also appear as though they are helping in the fight against climate change.
New Jersey is not the only state implementing these types of bans. California, Colorado, Connecticut, Delaware, Hawaii, Maine, New York, Oregon, Rhode Island, Vermont, and Washington all have similar bans on plastic grocery bags. Unfortunately, the unintended consequences of these bans go beyond the environmental impact. Small food businesses are being hit hard by the costs associated with going green, and foam manufacturers are also suffering. This has resulted in job losses, with many of those affected being minorities and low-income workers.
It is clear that retailers are taking advantage of consumers’ environmental concerns for their own financial gain. While the intention may be to protect the planet, the reality is that these measures often do more harm than good. As consumers, it is important to be aware of these exploitative practices and to demand more sustainable solutions that truly benefit both the environment and the people.
